Importance Of Image Editing In Print Media
Images are very much important
for any kinds of business. Why? Because we live in a visual world. Here content
like images and videos attract people’s attention than text-based contents. It is
obviously true on the web. Various statistics and other well-documented
research show that images receive higher engagement rates on social networks. From media to e-commerce sites,
images are the key player to boost up your business.
Know about Print media
Traditional or printed magazines
are laid out as 8.5” × 11”. Magazines for the websites come in a variety of
sizes, but are usually smaller (6” × 8.5”) and offer more interactivity through
image galleries and videos. The size
mentioned above may vary based on different categories of magazines. It is a
common size.
If your magazine needs some
extraordinary and gorgeous image, you will have to consult with experienced image manipulation service providing company. Image quality should be higher than it would
be for a newsletter or newspaper. You can use a thick, glossy paper stock.
Magazines are often folded and stapled, getting the images on the pages in the
right order can be a complex task.
Purpose of your magazine
There are many magazines all over the world with various topics or subjects. Different types of
magazines have different purposes. Some magazines are heavily informational.
Some focus on entertainment.
When a graphic designer performs
the image editing works for a magazine, s/he must know the goals of that
magazine. This will help to give the best output for clients.
To inform others—Articles and
related images should add value to the reader. The text of the magazine should
be accurate, thoroughly researched, and well-written. Images must be relevant
and well-edited in an ethical way.
To entertain people—People want
to buy and read print and digital magazines because they want to be
entertained. A combination of photography, graphic design, and interesting plus
helpful articles can make a great magazine.
To influence to buy—Magazines and
catalogs are great showcases for goods and services. Audiences can be directed
immediately to the point of sale if magazine/ brochure/ catalogs images are
appealing or mouthwatering.
To make a content viral—A
magazine articles may go viral with the help of an image.
What Application can be used to Design and Create Images for Print?
Adobe Photoshop
The most common and most widely
used image editing software for both print and the web is Adobe
Photoshop. Photoshop uses the RGB color mode as default, but it has a lot of
options for converting to CMYK (cyan, magenta, yellow, black) and shows a
preview of design before preparing the final output. However, Photoshop documents are usually
created in a raster format. Such images can be printed on a small flyer or
catalogues but they look unusual when printed on a large billboard.
Adobe Illustrator
Adobe Illustrator, another image
oriented software can be a better alternative for design and print as it is a
vector-based graphics software. Images created using this application will
scale much better than raster images created by Photoshop. These images are termed
as vector images. Billboards or other large-scale media use vector images.
Vector images are pixilated from its raster form via Illustrator. Adobe Illustrator defaults to the CMYK color
mode, which means that any design created in the application will be perfect
for sending to a professional printing company without any color correction
at all.
So, Adobe Photoshop is often the
application of choice for digital media, whereas Illustrator is often used in
printed media. If you've created your designs in the RGB color mode, you need
to remember to convert the design to CMYK before sending it off to print. You
may also need to color correct the design manually by adjusting the cyan,
magenta, yellow and key color variations.
If you like to design in CMYK and
intend to use your design for large printed media (e.g. billboards), Adobe
Illustrator or a similar vector-based application might be the best option.
Importance of image editing in print media
Every one of the readers,
subscribers, buyers or those who take the magazine in their hands glance the
magazine through the images. In that glancing moment to attract the reader,
photos are very much helpful. If a photo is interesting and attractive enough,
the reader will attach to it and read the caption. If they feel interested,
they will read the title of the article. If the starting of the article is
catching enough the reader will read all of it. Statistics show that only 5% of
readers read an article, but almost all the photos get noticed.
The basic reasoning for the above
situation is that people are busy and fundamentally they are not willing to
hard work. We seek information via the way which is the most effortless. The
photos are of primary importance when selling magazines. The photos play the
most important role in magazine marketing.
One of the most common questions
during photo editing magazines is how much image editing is considered as too
much. Luckily the answer is easy-"it depends". Unfortunately, when we
say "it depends", it means there is no bright line to help
photographers and graphic designers answers the question.
But nothing to worry. The
following general concepts should help you determine how much image editing is
too much. Publications such as newspapers, text books, and magazines convey
newsworthy information such as current events, travel, education, the arts,
history, and entertainment. For different sectors, image editing strategies
will be different.
Most newspapers and some
magazines do not accept images that have been changed in an extensive way and
only allow minor adjustments like contrast and color correction. Adding or
deleting anything from an image is strictly forbidden. An example of such
magazine is National Geographic.
Some other magazines typically do
not have restrictions on removing distracting objects from an image,
drastically changing the image's color balance to create a special look, or
even adding elements to enhance a picture's visual appeal.
7 Tips to Pick the Best Photoshop Clipping Path Service Company
Do you own a company or any other organization? Would you like to promote your company? Are you tired searching tons of Graphics design company in the search engine? If the answer is yes, this essay might be the perfect answer for you.
What is Clipping Path Service?
Importance of Clipping Path Service
You need to consider some factors to choose the perfect Clipping Path Service company to have your desired photographs. Among tons of Photoshop design company, it is really a hard job to select the perfect one. You should consider following key factors before selecting best image editing company.
1. Have a look at the portfolio of the company
How can you know the company? In this case, the portfolio of a company works as the best way. By the portfolio you can easily understand the quality of the work as well as the company. Be careful, it is not wiser to go with the first impression, just go deeper of the portfolio then decide.
2. Analyze the cost of the company for Clipping Path Service
Do some research about the firms who actually provide the service in cheap rate? Some companies provide with low cost while other companies demand huge rate. Even some companies showing less price at the end, they charge huge hidden fees. You should have a vivid idea about the rate. Otherwise, you will fall into trouble.
3. Consider the qualifications, skills and references of the companies
4. Read Online review of the customers.
5. Ask your friends and colleagues
6. Visit particular company’s social media
Nowadays, social media like Facebook, Twitter, Pinterest, Tumbler, YouTube, Instagram bring the best of any company. Visiting such media you can understand their quality.
7. Consult someone with previous working experience
Someone expert in web design and development can help you the best way. As they are professional, they will certainly provide you the best source of the best company.
Removing Objects From An Image Can Make Your Product More Attractive
Here, images play the most crucial part. Because when a customer searches for a product at online, she/he has to look through product images. As there is no scope to touch the product physically for checking the quality, product photos are the main tool to judge the quality. So, a nice and finely edited product image is highly important.
Various image editing procedures are available to edit the product photos and make the photos more attractive. Many image editing software’s are being used and newer versions of them are coming. Generally, Adobe Photoshop software is used to do different kinds of image editing works. This software has different tools and other options which will enable you to perform all types of image editing work. Various techniques for image editing are clipping path, image masking, neck joint or ghost mannequin, multi clipping path/ color path, photo retouching and restoration etc.
Anyway, a perfect background is very much necessary to display the specific e-commerce product beautifully. When a product image is captured, the background may not be unsuitable. To avoid this problem, a white background is very much perfect. At the same time, you can use the same product images on many online marketplaces by using a white background image. A great advantage of using white background with details imaging of the product it adds a touch of professionalism and constancy to the site.
For e-commerce product sell, sometimes it is essential to remove background from the product image. At present white background or transparent background is used by most popular website or eCommerce platform. By using Photoshop pen tool, especially pen tool, it is very much easier to remove back ground from your photo. Quick selection also uses some people to remove background quickly. On the other hand Clipping Path or masking you can use to remove background of your photos. It will not easy or perfect using quick selection tools in Photoshop to remove the background of a women. Rather Masking or Clipping Path is easy technique to remove background of a woman or man. But according to me, Clipping Path the best tools in Photoshop for removing unwanted areas of an image.
When you’re working on various e-commerce products such as footwear, watches, jewellery, apparel or other items, sometimes you will observe that they do not have a clear defined geometric outline and back ground. In that case, the pen tool can give you the best output. The greatest advantage of this tool may be is that it gives you complete editorial freedom as you will be manually defined the image outline.
In this modern world, the necessity of image background removal by clipping Path is very much huger. Because of its various usage and aspects, it cannot be described in a few sentences. Background removal by clipping Path may be for personal use or professional use. But mostly it is very much needed in the sector of E-commerce business. A clear image itself endorses the product. When we decide to publish an image in a magazine, newspaper, personal communication, advertise products and so many fields we need to apply clipping path for drawing the attraction of the readers or viewers.
How does background removal of image help In E-commerce?
Background removal or replacement gives an enhanced, detailed and professional look to e-commerce product images. Most e-commerce photographs are not eye-catching in their original form. Unflattering backgrounds, unwanted distractions, bad lighting, and color defects must be changed, corrected and retouched before uploading images on website.
Popular photo editing software’s can edit e-commerce photographs by carefully following the photo clipping path, removing unflattering backgrounds, retouching the images and enhancing them by creating shadows. The difference between the photos before and after applying clipping path is so huge, that no e-commerce store owner can miss it at any cost. Once you see the difference, you will be convinced that your e-commerce website cannot achieve its goal without Photoshop clipping or image background removal.
So, if you want to get maximum benefit from your e-commerce product photos, use the background removal techniques by clipping path. I can bet, you won’t be disappointed.
Top 10 Exclusive Techniques For Product Photography
Close setting: For product photography a special “close-up” setting is available in almost all the cameras. Though the terminology of this setting may be different, the functions remain the same. Certainly, expert hands can do all those manually as well.
Lots of Light: A product flourishes at its best view in natural light. As a result, shooting photos in daytime is thought to be the appropriate way to ensure the natural color. But it may not be true all the time. A product photographer must know that the light distribution uniformity is more important than any other thing.
White Background: Most of the products get focused in a light background. In this connection, white is commonly preferred by many photographers. The reason behind it is that the product can grab the full concentration of the target people without any distraction.
Unusual Point of View: It is a fact that usual things remain out of the attraction of the commons. So something unusual truly works great. In the case of product when attraction comes in the first place, a photographer has to think something different and go for unusual angles or unique point of view.
Using Tripod & Timer: The limitation of human hand can be easily overcome by using a tripod. It is natural for human hands to shake even if it is not clearly seen. But the slightest movement of hands can make a huge difference in the image quality. Moreover, a camera’s built in timer can maximize the accuracy of the image.
Sense of Scale: Doubtlessly, the image size really matters. If any photographer wants to give the idea of the image size, a nice way can be the placement of one or more familiar items. For example a phone can be snapped with a standard size pencil so that the thinness becomes visible for the viewers.
Natural Environment: People like to see those are regularly seen. As a result, if someone shows a car alone in a long road, it makes more appeal than the car is presented in a detached manner. With a natural environment the potential buyers will get an idea of how the product will actually look.
Colors: At times colors talk louder than the words. So one must think about the color of the product he is dealing with. Here the variety of colors can be presented to make the product look richer and more attractive.
Decision on bigger screen: The photographer should not decide on the images seeing only in the camera screen. The bigger screen of the personal computer can make a huge difference. So, deleting images on a review on camera screen is not a good idea at all.
Creative Editing: After all stated above, some image retouching is essential to make the photo more attractive. Actually taking a snap is just the beginning of product photography and the process ends with the creative touch of editor.
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