The Relation between E-commerce and Photo Editing Company

“You earn reputation by trying to do hard things well.” The quote is taken from the world's largest e-commerce site Amazon's boss Jeff Bezos. Amazon can be termed as "the world's biggest e-shopping Center". A large number of products is available in this e-commerce websites.

E-commerce products owners sell their products here by displaying product photos and product descriptions. Before final display, it is necessary to edit those images in such a way so that they can attract the customers. Because, when products are shot they may not have proper color, texture, lighting, contrast or may have an unsuitable background. All these distractions are fixed via product photo editing.

Various Software’s are used to edit the photos such as Adobe Photoshop, Illustrator, Coral-draw, InDesign etc. Techniques mainly used for e-commerce image editing are clipping path, image masking, color correction, photo restoration, retouching, raster to vector conversion and many other techniques.

The photographs that display your products on your website should be of the best quality to attract consumers and inspires them to click the buy button on the e-commerce site.

A lot of image manipulation companies are currently giving their photo editing services for the e-commerce industry. Why are they helpful? Because employing such companies can reduce cost and minimize time.

Relationship: e-commerce websites and photo editing service providers

E-Commerce Product Images Editing assures your quality image content to generate 94% more views, according to MDG Advertising. So there is no way to lag behind of everyone who are taking the advantages of e-commerce image editing.

1) Present Your Best image with e-commerce Photo Editing

The product images that appear in your advertising and product information pages are very important. Research suggests that these product images make customers up to 3 times as likely to click your ads and buy your products. Having quality, attractive images can help to make your ads and products more compelling and generate more business for your company.

2) Give customers a strong reason to buy

A properly edited e-commerce photo can give a clear concept of your product to the customers. And this clear conception will inspire them to buy the products. It will create a feeling of urgency in their mind to buy the product. So, the main aim of e-commerce photo editing is to create the feeling of necessity in the mind of customers. 

3) Editing makes the e-commerce photos visible

The best way to sell products is to let them sell themselves. Consider a shoe image. If you show the picture with a model who is wearing this, it will be considered more attracting comparing to show the shoe alone.

4) It can create an emotional response

Photography is often used to communicate heart-hitting messages because it evokes strong emotions. And it can be increased more by a nice editing work.

How can you create Your Own Efficient E-commerce Photography Studio

Now I am going to give you some tips for creating an efficient E-commerce Photography Studio. Here is a complete workflow-

1. Organization

-Categorize Your Products

-Catalog Your Images

-Keep Backup of Your Images

-Create a Workflow Manual

2. Preparation

-Prepare your products

-Organize Your Products

-Select a Model

-Choose a Camera and Lens

-Select Image Capturing Software

-Select Post-Production Processing Software

-Customize Your Studio Workspace

The best tips and free tools to improve your e-commerce store

Tools (Free)

-Picasa

-Apple Photo Editing

-Pixlr

-Aviary

Need sample images?

Here are some stock photo websites.

-Pixabay 

-Unsplash

-Gratisography

Hope this article will give you a clear understanding of the relation between e-commerce sites and Photo Editing Company.

If you need such a company, you can visit Color Experts International, which is a pioneer in the image editing industry with a more than 30 years of experience. Its workforce includes more than 250 graphic designers, 24/7 dedicated customer support. It also offers a free trial service and discount offer on bulk orders. 

How To Make Bulb Man Image Manipulation In Adobe Photoshop

Importance Of Image Editing In Print Media

Images are very much important for any kinds of business. Why? Because we live in a visual world. Here content like images and videos attract people’s attention than text-based contents. It is obviously true on the web. Various statistics and other well-documented research show that images receive higher engagement rates on social networks. From media to e-commerce sites, images are the key player to boost up your business. 

 

Know about Print media

Traditional or printed magazines are laid out as 8.5” × 11”. Magazines for the websites come in a variety of sizes, but are usually smaller (6” × 8.5”) and offer more interactivity through image galleries and videos. The size mentioned above may vary based on different categories of magazines. It is a common size.

If your magazine needs some extraordinary and gorgeous image, you will have to consult with experienced image manipulation service providing company.  Image quality should be higher than it would be for a newsletter or newspaper. You can use a thick, glossy paper stock. Magazines are often folded and stapled, getting the images on the pages in the right order can be a complex task.

 

Purpose of your magazine

There are many magazines all over the world with various topics or subjects. Different types of magazines have different purposes. Some magazines are heavily informational. Some focus on entertainment.

When a graphic designer performs the image editing works for a magazine, s/he must know the goals of that magazine. This will help to give the best output for clients. 

To inform others—Articles and related images should add value to the reader. The text of the magazine should be accurate, thoroughly researched, and well-written. Images must be relevant and well-edited in an ethical way.

To entertain people—People want to buy and read print and digital magazines because they want to be entertained. A combination of photography, graphic design, and interesting plus helpful articles can make a great magazine.

To influence to buy—Magazines and catalogs are great showcases for goods and services. Audiences can be directed immediately to the point of sale if magazine/ brochure/ catalogs images are appealing or mouthwatering. 

To make a content viral—A magazine articles may go viral with the help of an image.

 

What Application can be used to Design and Create Images for Print?

Adobe Photoshop

The most common and most widely used image editing software for both print and the web is Adobe Photoshop. Photoshop uses the RGB color mode as default, but it has a lot of options for converting to CMYK (cyan, magenta, yellow, black) and shows a preview of design before preparing the final output.  However, Photoshop documents are usually created in a raster format. Such images can be printed on a small flyer or catalogues but they look unusual when printed on a large billboard.

 

Adobe Illustrator

Adobe Illustrator, another image oriented software can be a better alternative for design and print as it is a vector-based graphics software. Images created using this application will scale much better than raster images created by Photoshop. These images are termed as vector images. Billboards or other large-scale media use vector images. Vector images are pixilated from its raster form via Illustrator.  Adobe Illustrator defaults to the CMYK color mode, which means that any design created in the application will be perfect for sending to a professional printing company without any color correction at all.

So, Adobe Photoshop is often the application of choice for digital media, whereas Illustrator is often used in printed media. If you've created your designs in the RGB color mode, you need to remember to convert the design to CMYK before sending it off to print. You may also need to color correct the design manually by adjusting the cyan, magenta, yellow and key color variations.

If you like to design in CMYK and intend to use your design for large printed media (e.g. billboards), Adobe Illustrator or a similar vector-based application might be the best option.

 

Importance of image editing in print media

Every one of the readers, subscribers, buyers or those who take the magazine in their hands glance the magazine through the images. In that glancing moment to attract the reader, photos are very much helpful. If a photo is interesting and attractive enough, the reader will attach to it and read the caption. If they feel interested, they will read the title of the article. If the starting of the article is catching enough the reader will read all of it. Statistics show that only 5% of readers read an article, but almost all the photos get noticed.

The basic reasoning for the above situation is that people are busy and fundamentally they are not willing to hard work. We seek information via the way which is the most effortless. The photos are of primary importance when selling magazines. The photos play the most important role in magazine marketing.

One of the most common questions during photo editing magazines is how much image editing is considered as too much. Luckily the answer is easy-"it depends". Unfortunately, when we say "it depends", it means there is no bright line to help photographers and graphic designers answers the question.

But nothing to worry. The following general concepts should help you determine how much image editing is too much. Publications such as newspapers, text books, and magazines convey newsworthy information such as current events, travel, education, the arts, history, and entertainment. For different sectors, image editing strategies will be different. 

Most newspapers and some magazines do not accept images that have been changed in an extensive way and only allow minor adjustments like contrast and color correction. Adding or deleting anything from an image is strictly forbidden. An example of such magazine is National Geographic.

Some other magazines typically do not have restrictions on removing distracting objects from an image, drastically changing the image's color balance to create a special look, or even adding elements to enhance a picture's visual appeal. 

When a graphic designer or graphic designer company works for such printing companies, they have to work according to the guideline of their client’s i.e. magazine authority.

7 Tips to Pick the Best Photoshop Clipping Path Service Company

Do you own a company or any other organization? Would you like to promote your company? Are you tired searching tons of Graphics design company  in the search engine? If the answer is yes, this essay might be the perfect answer for you.

What is Clipping Path Service?

An Adobe Photoshop Pen Tool photo manipulation service is used to remove image background. It is badly needed for the e-commerce site to display products for the photographers or for the companies. 

Importance of Clipping Path Service

There is a saying that one picture represents one thousand words. In the era of e-commerce, you can only attract customers by displaying perfect images. Everyone loves natural beauty and perfection. You can make your picture perfect only by this service. Thus, it will assist you to generate more customers.

You need to consider some factors to choose the perfect Clipping Path Service company to have your desired photographs. Among tons of Photoshop design company, it is really a hard job to select the perfect one. You should consider following key factors before selecting best image editing company.

1. Have a look at the portfolio of the company

How can you know the company? In this case, the portfolio of a company works as the best way. By the portfolio you can easily understand the quality of the work as well as the company. Be careful, it is not wiser to go with the first impression, just go deeper of the portfolio then decide. 

2. Analyze the cost of the company for Clipping Path Service

Do some research about the firms who actually provide the service in cheap rate? Some companies provide with low cost while other companies demand huge rate. Even some companies showing less price at the end, they charge huge hidden fees. You should have a vivid idea about the rate. Otherwise, you will fall into trouble.

3. Consider the qualifications, skills and references of the companies

Skill works as the greatest tools for the company. If there is no skill, definitely, there is no amazing work. According to your need, you should look for the qualities and service like image manipulation in Photoshop, clipping path, background removal, image retouching, image restoration, image masking including layer, Color correction, raster to vector design, vector design, photoshop shadow creating, product photo editing and many more. 

4. Read Online review of the customers.

In this global age, you can have a vivid picture of the company from the customer’s review. Customers review is considered the honest expression. Just read and know the service, quality, and skill of the people. Thus, you will find a crystal clear idea of a company.

5. Ask your friends and colleagues 

Sometimes friends can help you select the best image manipulation company as your friends might have some links to some companies or he might have some information regarding Best Clipping Path Service. In this case, you will find firsthand reliable advice. 

6. Visit particular company’s social media

Nowadays, social media like Facebook, Twitter, Pinterest, Tumbler, YouTube, Instagram bring the best of any company. Visiting such media you can understand their quality.

7. Consult someone with previous working experience

Someone expert in web design and development can help you the best way. As they are professional, they will certainly provide you the best source of the best company.

These are some tips to select the Best Clipping Path Service Provider from thousands of companies. I think this content will help you. Best of Luck!!!

Removing Objects From An Image Can Make Your Product More Attractive

Buying and selling of products on various e-commerce websites has increased on a large scale in recent years. Statistics show that the amount of money transaction on this sector is increasing day by day. We can say, almost all kinds of products are being sold on e-commerce websites.

Here, images play the most crucial part. Because when a customer searches for a product at online, she/he has to look through product images. As there is no scope to touch the product physically for checking the quality, product photos are the main tool to judge the quality. So, a nice and finely edited product image is highly important.

Various image editing procedures are available to edit the product photos and make the photos more attractive. Many image editing software’s are being used and newer versions of them are coming. Generally, Adobe Photoshop software is used to do different kinds of image editing works. This software has different tools and other options which will enable you to perform all types of image editing work. Various techniques for image editing are clipping path, image masking, neck joint or ghost mannequin, multi clipping path/ color path, photo retouching and restoration etc.

Anyway, a perfect background is very much necessary to display the specific e-commerce product beautifully. When a product image is captured, the background may not be unsuitable. To avoid this problem, a white background is very much perfect. At the same time, you can use the same product images on many online marketplaces by using a white background image. A great advantage of using white background with details imaging of the product it adds a touch of professionalism and constancy to the site.

For e-commerce product sell, sometimes it is essential to remove background from the product image. At present white background or transparent background is used by most popular website or eCommerce platform. By using Photoshop pen tool, especially pen tool, it is very much easier to remove back ground from your photo. Quick selection also uses some people to remove background quickly. On the other hand Clipping Path or masking you can use to remove background of your photos. It will not easy or perfect using quick selection tools in Photoshop to remove the background of a women. Rather Masking or Clipping Path is easy technique to remove background of a woman or man. But according to me, Clipping Path the best tools in Photoshop for removing unwanted areas of an image.

When you’re working on various e-commerce products such as footwear, watches, jewellery, apparel or other items, sometimes you will observe that they do not have a clear defined geometric outline and back ground. In that case, the pen tool can give you the best output. The greatest advantage of this tool may be is that it gives you complete editorial freedom as you will be manually defined the image outline.

In this modern world, the necessity of image background removal by clipping Path is very much huger.  Because of its various usage and aspects, it cannot be described in a few sentences. Background removal by clipping Path may be for personal use or professional use. But mostly it is very much needed in the sector of E-commerce business. A clear image itself endorses the product. When we decide to publish an image in a magazine, newspaper, personal communication, advertise products and so many fields we need to apply clipping path for drawing the attraction of the readers or viewers.

How does background removal of image help In E-commerce?

Background removal or replacement gives an enhanced, detailed and professional look to e-commerce product images. Most e-commerce photographs are not eye-catching in their original form. Unflattering backgrounds, unwanted distractions, bad lighting, and color defects must be changed, corrected and retouched before uploading images on website.

Popular photo editing software’s can edit e-commerce photographs by carefully following the photo clipping path, removing unflattering backgrounds, retouching the images and enhancing them by creating shadows. The difference between the photos before and after applying clipping path is so huge, that no e-commerce store owner can miss it at any cost. Once you see the difference, you will be convinced that your e-commerce website cannot achieve its goal without Photoshop clipping or image background removal.

So, if you want to get maximum benefit from your e-commerce product photos, use the background removal techniques by clipping path. I can bet, you won’t be disappointed.